Broadly’s bundles run $399–$999/mo plus a $350 onboarding fee — or you stack à-la-carte modules until the bill creeps past what you planned. SwarmReply is one price, every feature, $0 onboarding, and you’re live in minutes.
Broadly Standard is $399/mo plus $350 onboarding. SwarmReply is $99/mo, everything included, nothing to set up on a call — that’s $3,900+ a year back in the business.
Broadly sells reviews, listings, webchat, and social as separate modules that add up fast. SwarmReply ships the whole platform — reviews, AI replies, listings, webchat, surveys, campaigns, AI visibility — in the one $99 plan.
Customers now ask ChatGPT, Gemini, and Claude for recommendations. SwarmReply scans the major AI assistants weekly and shows exactly where you stand — a category Broadly doesn’t play in.
Every feature, compared line by line.
| Feature | SwarmReply | Broadly |
|---|---|---|
| Google & Facebook review monitoring | Yes | Yes |
| Automated review requests (email + SMS) | Yes | Yes |
| AI review replies | Yes | Yes (higher tiers) |
| NPS surveys with private detractor routing | Yes | — |
| Webchat with AI agent + SMS handoff | Yes | Yes |
| SMS campaigns with built-in opt-out compliance | Yes | Yes |
| Listings sync & monitoring (owned, not rented) | Yes (core platforms + monitored) | Add-on module $59–129/mo |
| AI search visibility scans (ChatGPT, Claude, Gemini) | Yes | — |
| Local keyword rank tracking | Yes | — |
| Review widget for your website | Yes | Yes |
| Social media posting | Coming soon | Yes (managed service tiers) |
| Pricing | $99/mo flat · every feature · no contracts · $0 onboarding | $399–$999/mo bundles + $350 onboarding · or à-la-carte modules from $59–199/mo each |
* Competitor information reflects publicly available sources as of June 2026.
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